SoCon13 is Less Than Two Weeks Away!

Join us for one of the Southeast’s premiere and longest running social media conference series. SoCon13 returns to Kennesaw State University on Saturday, Feb. 9 2012. Use promotional code ‘friend10′ to save 10 percent off the already low registration cost of just $69.…[more]

What a $5 Foot-Long Can Teach You About Social Media

What a $5 Foot-Long Can Teach You About Social Media

More than 100,000 people flooded to the Subway Facebook page earlier last week after a man (who appears to be from Australia) posted a picture of one of the fast food giant’s foot-long sandwiches ne…[more]

Another Social Media Blunder Worth Learning From

Another Social Media Blunder Worth Learning From

  As if you really need another lecture on the power of social media. There are a ton of social media blunder recaps, round-ups, and “bewares” around the web, but every once and a while it d…[more]

Introducing SoCon13 – February 9, 2013

Introducing SoCon13 – February 9, 2013

  One of the Southeast’s premiere and longest-running social media conferences, the SoCon series returns to metro Atlanta for the seventh year, Feb. 9, 2013 at Kennesaw State University.…[more]

Pew finds Internet Phone Usage Spike [Research]


WOW! Have you seen the new research coming out of the Pew Research Center’s Internet & American Life Project about the use of the internet to make phone calls? It has our office really surprised. Their main finding: A quarter of American adult internet users (24%) have placed phone calls online (about 19% of all American…

Some bad social media advice: hire young and NEVER hire an expert


So why did you click through to this post? Do you enjoy bad advice? Did curiosity get the best of you? Or are you smart enough to realize that our bits and pieces of unconventional wisdom aren’t genuinely bad advice? Either way we’re glad you’re here. In some small way it’s a sign that we’re doing…

Journalists and Quora: An Update


A few months ago, journalists flocked to Quora. Now, how are they using it, and is it really a valuable tool? In case you don’t know, Quora is a Q&A site similar to Yahoo Answers or LinkedIn Answers. As points out, journalists rapidly took to the site because it got a good deal of…

Should Journalists Use Facebook as a Journalism Tool?


As Clay pointed out in his last post about social journalism, more journalists are using Facebook as a journalism tool. So, should journalists be focusing so much attention on something that is not their own media organization? Scott Rosenberg, writer, editor and co-founder and managing editor of Salon, brought this question up on his blog…

Facebook and Social Journalism by Vadim Lavrusik


It’s no secret Facebook has amped up it’s efforts to pitch itself as a great resource for journalists and the news industry in general. With more than 500 million users it would hard to argue otherwise. So, it may be a great tool, but where do you start? There’s the always informative page, but…

Social Media in Journalism: Is Transparency the New Objectivity?

transparency v. objectivity

In recent months (and years) a number of media outlets and even wire services have made industry headlines for revamping or addressing staff member’s use of social media. The New York Times, Reuters, and the Washington Post are on the list. More recently the Toronto Star undertook a similar revamp of their newsroom Policy and…

Social Media Internship Open


The Center for Sustainable Journalism at Kennesaw State  University is looking for an energetic, creative individual to come work with our digital media team. At the Center, we launch journalism projects aimed at finding ways to financially sustain ethically-sound journalism. The digital media and marketing teams are tasked with building an engaged community around each…

We’re Hiring! Social Communication Strategist


Jobs in journalism are hard to come by these days, but we are moving forward and looking for the right people to help us do it. A couple weeks ago we posted a job opening for a Reporter/Editor position with our Juvenile Justice Information Exchange. Today we’re announcing an opening for a Social Communication Specialist….

Getting Creative: From Resume to Hired

Last week Missouri School of Journalism student Chris Spurlock set the internet on fire when his infographic resume went viral after popping up on the J-School Buzz and the Huffington Post sites. Here’s the screenshot in case you missed it: Like pretty much everyone else we were really impressed by Chris’s (and his helper Rob Bratney’s) effort…

Ford’s Social Media Success Not Limited to Big Business


Since SoCon11 keynote panelist Sam De La Garza took over as the Ford Fiesta Product Marketing Manager more than three years ago the largely social media based marketing campaign has churned out some impressive numbers. more than 6.2 million views on YouTube more than 750,000 views on Flickr and, most importantly, more than 50,000 inquiries…