Each week our digital communications team reads dozens of blog posts, news articles, tweets, and other forms on online media. Just in case you might be interested, we spotlight a few of the top stories from the week. The topics will vary, but we think their interesting despite the topic.
Take a look at this week’s stories and let us know what you think in the comments section. Also, give us a follow on Twitter and a ‘like’ on Facebook to see other interesting stuff we come across throughout the week.
This week’s lesson? Read before you tweet. If it seems too good or unworldly to be true then read it twice. You can thank London’s John Willshire for this take home. Willshire became the sixth most popular trending topic in the UK after posting a spoof letter between Sean Connery and Steve Jobs on his Posterous account and tweeting the link. Willshire later recanted the posting and tweet, admitting he just saw the stand alone letter and not the (obviously) satirical page in which it was embedded. Read the full story from The Telegraph.
Federal regulators have decided that it’s ok to screen job applicants based on their Facebook and Twitter accounts. That isn’t all that surprising since we know most employers are doing it anyway. What is surprising, though, is that the Social Intelligence Corp (a company that provides background checks) can keep your online information on file for up to seven years! The company claims that the information that is stored will not be used against an applicant in future job searches and is only kept as a record for legal protection. But this is one step shy of a social media credit score. Gone are the days of having the ability to remove negative information of yourself from the a Google search. Like bad credit, you are stuck with it for seven years. Read more here.
I’ve heard about pop-up restaurants, but a pop-up news room? I’m intrigued. From June 15 to 20, 40 arts journalists from 28 media outlets across the country came together to cover several theater events in L.A. They called it Engine 28. For the future of journalism, this is one interesting idea that also sounds fun. If you’ve got some time, you might want to visit their website and see what they accomplished.